Daria: The Fragrance
Smells Like: Exasperation, coffee, notebook paper, pizza, slightly bitter notes tempered with occasional bits of warmth
Bottle Style: A herd of beautiful wild ponies running free across the plains. Well, either that or the creepy eye-spiral from "Sick Sad World."
Cost: Your soul, you sell-out. The world needs another celebrity fragrance like it needs another member of the Fashion Club.
Tagline: "Everything Stinks, And Now So Can You."


Tim Gunn: Make It Work
Smells Like: Clean, crisp notes, calming essences for times of crisis, hints of the Red Lobster to evoke happy memories of the past, done with impeccable taste, of course.
Bottle Style: Gunn, who holds a BFA in sculpture, could certainly come up with a creative bottle design.
Cost: Relatively affordable: Gunn has said in the past that "you don't have to spend a lot of money for fashion!"
Tagline: "Carry On!"


Eau De Joan
Smells Like: Cigarette smoke, vodka gimlets, broken hearts, warm, rich, mysterious notes: the kind strong enough to cover up a woman's secrets.
Bottle Style: Curvy and red.
Cost: Affordable enough to be purchased on a secretary's salary in 1963.
Tagline: Peggy Olson is working on it right now; we'll let you know.


Amy & Tina: Smells Belles
Smells Like: Hilarity, hints of lemon, multi-layered scents that adapt to the wearer's mood as a tribute to Fey and Poehler's ability to quickly move in and out of character, junk food, good times.
Bottle Style: Something both glamorous and funny.
Cost: Something you can earn with a lot of hard work, talent, and late nights at the office.
Tagline: "For Good Nights And Pleasant Tomorrows" or "Yeah, We Have A Scent...Jealous?!?"


Golden Girls: Stay Gold
Smells Like: Miami beaches, influences from Southern, Sicilian, and Norwegian-by-way-of-St. Olaf culture, friendship, romance, Zbornak-inspired bitterness, and, of course, cheesecake.
Bottle Style: Gold and sassy.
Cost: Let's just say that if you threw a party, and invited everyone you knew, someone would be able to afford it. Look for the biggest gift.
Tagline: "Thank You For Buying Our Scent."

What celebrity fragrances would you like to see? Feel free to design your own in the comments.

Shop Your Favorite Stars' Signature Scents! [People]
I Told Tim Gunn My Shoes Are From Old Navy [iVillage]

What's up with that? Sociologist Henrik Vejlaard says, "It takes a lot of money to make a designer perfume well-known these days. Perfumers benefit financially from names that are very famous already." Yeah, and now we have Gwen Stefani's L.A.M.B., Mariah Carey's M, Sarah Jessica Parker's Covet, Britney's Believe, Usher's Usher and Kate Moss' Kate Moss (coming to the US in 2008) to look forward to.


Although some of us totally do not get the celeb-fragrance thing (not even Liz Taylor's White Diamonds, which had $60 million in sales last year), senior beauty analyst Karen Grant says that a scent must have "winning juice" — in other words, it's gotta smell good. But seriously, what is it about celebs that moves perfume? Do people really think that the stars, aside from Paris Hilton, wear their own stuff? Does it strike you as odd that people will buy something because Diddy likes the way it smells? Does anyone else remember, that in the days of Destiny's Child, Beyoncé said she was allergic to perfume? That didn't stop her from releasing her Tommy Hilfiger-licensed scent, True Star! And with so many celebs launching their aromas on the world, what's next? Are we going to live in a world that has Eau De Hills? Eau de Heidi Montag? Please, please say it ain't so.

Best-Selling Celebrity Scents [Forbes]
Related: What Do Gay Men Think Of Vulva, The Ladyparts Perfume?