If you were miffed about Carlsberg's stab at marketing a beer towards women that they considered to be "gender neutral," then prepare to lose your shit over "Chick Beer." The pink-and-black, polka-dotted bottle that comes in a six-pack box designed in the shape of a purse is targeting that coveted 25% of beer sales…
Copyranter directs us to an interesting ad for a brewing company in Bucharest; they make creative use for the beer bottles, no? We have to admit, it's nice to see an alcohol ad focusing on the male physique, for once.
What's so special about Copenhagen? Not the city, of course — we're talking about this new brand of light beer that's about to hit shelves from the Danish brewing company.