Welcome to how your celebrity fragrance sausage is made: In a boring conference room in Newcastle, surrounded by corporate types, flacks, and real noses. "It might be too much like fruit," offers Beyoncé, taking a sniff. "But I like it."
- Precocious-in-the-bad-way tween "designer" Cecilia Cassini, who sells $500 dresses, says she took "like, three" sewing classes, but quit because her teacher was "like, rude." We have a feeling one day soon Cassini will be horribly embarrassed of all this.
- Beyoncé's first perfume, Heat, launches in February. She says, "Red is one of my favorite colors, as is gold." And the bottle is intended to look antique, because her mother had so many old perfumes when she was little. [WWD]