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New York, 4:52 AM
Wed Feb 10
67 posts in the last 24 hours

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#badvertising

Does Sexism Sell? With Super Bowl Commercials, Not Really

Chalk one up for the goodness of humanity: By every measure available so far, the most popular Super Bowl Ads for the most watched television event in history had nothing to with the bitches keeping bros down. More »

02/09/10

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By Irin

#badvertising

How To Market A Rom-Com During The Super Bowl: Ew, Childbirth

Amid the trailers for movies desperately trying to appeal to men during the Super Bowl last night was an anomaly: a spot for Jennifer Lopez's The Back-Up Plan. Luckily, they made it dude-friendly! You know what that means. More »

02/08/10

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By Irin

#badvertising

The Critics On The Super Bowl Ads: Boring, Misogynistic

Last night, everyone was a Jezebel commenter. More »

02/08/10

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By Irin

#superbrowl

Woes Of Bros: Super Bowl Ads Star Pathetic Men — And The Women Who Ruined Them

Knowing that Super Bowl Sunday is the only day of the year in which TV viewers actually care about commercials, you'd think ad agencies would have tried to reach the men and the women watching at home, right? Wrong. More »

02/07/10

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By hortense

#badvertising

Spirit Airlines' "MUFF To Diving Destinations"

This week, Spirit Airlines sent out an email advertising its latest airfare deal: "MUFF to Diving Destinations from $9." (MUFF stands for "Many Unbelievably Fantastic Fares.") No word on whether passengers can earn their red wings. Email after the jump. More »

02/04/10

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By Tracie

#badvertising

On Super Bowl Ads That Do Not Star Pam Tebow: Cute Animals Rule

A study on the Super Bowl found that "women look forward more to the commercials than the game, and they are most attracted to commercials with cute animals. Men... tend to be drawn to ads marked by slapstick humor." [Forbes]

02/03/10

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By Irin

#badvertising

Ladies, Watch Out For The Teletransporter

It's a booth shaped like a giant stick of deodorant that will masks noise so your man can get drunk without your harpy-ass bitching about it. But the best part of the absurd beer ad? "Come here, you pirate." [AdWeek]

02/03/10

1,915

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By Katy

#badvertising

Creator Of "Shiny Suds" Ad Says He Was "Taken Aback" By "Vocal Minority"

"We were taken aback a little bit by a vocal minority," said David Droga, creative chairman at Droga5. "It was something we didn't anticipate....But [Method] is a people-focused company so we had to respond to those concerns." [NYT, Earlier]

02/03/10

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By Irin

#badvertising

Truth Serum For Beauty Ads: Phthalates, Fake Eyelashes, And Fragrance Fantasies

What if beauty commercials were made in one of those comedies where no one can lie? Madeline Olsen imagines a just-the-facts approach. [YouTube]

01/29/10

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By Irin

#badvertising

Don't Get Glad, Get Irate

These snotty boys are in the garage making a ridiculous fake TV show while mom cleans up? And they have the nerve to critique her? This would have gone down much differently in my house when I was a kid.

01/29/10

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By Dodai

#leftovers

Sorority Girls Arrested For Hazing • Advertisement Takes Aim At Duggar Family

• Six students from Rutgers have been arrested for violently paddling pledges and depriving them of food, all in the name of sisterhood. The women of Sigma Gamma Rho allegedly told the pledges that the beatings would "humble" them. • More »

01/28/10

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By Katy

#badvertising

Giant Stork Warns Louisiana Women They May Be Pregnant

In a Louisiana Department of Health ad, a man dressed as "Sammy the Stork" warns women to take better care of their health. Not for their own benefit really, but because they could be pregnant and not know it. More »

01/27/10

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By Margaret

#soupnazis

No Soup For You

Unless it's Campbell's eighty-calorie, fat-free soup, that is. Because as this commercial points out, those 310-calorie competitors are just way too indulgent. [Broadsheet]

01/27/10

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By Anna N.

#badvertising

Click here to read Bad <strike>Romance</strike>vertising

Bad Romancevertising

Even if Lady Gaga weren't awesome (which she is), and even if this made any sense (which it doesn't), iRadio's gory "Britney Spears Lady Gaga" ad campaign would be senseless, offensive, off-putting and not remotely edgy. [AdFreak]

01/27/10

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By Sadie

#badvertising

Slomin's Shield Offers Protection Against Burglars, Nagging Wives

Did Slomin's read our numerous complaints about Broadview Security Systems' ads? Unlike its competitor, Slomin's doesn't claim to thwart rapists stalking white, middle-class women. According to this commercial, the Slomin's Shield can shut up hysterical women of any ethnicity. More »

01/26/10

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By Margaret

#maghag

Baby's Got Back: Spring Fashion Ads Take Things Lying Down

Trend-forecasting expert David Wolfe, on ads featuring supine models: "It's very hard to make a sexy picture of an elegant dress… But throw the woman on the ground, and, oh, it's a sexual come-on. That moves merchandise." O RLY? More »

01/21/10

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By Dodai

#badvertising

Diamonds Won't Shut Her Up Forever

Guys, do you wish your significant other would stop talking about her thoughts and feelings? According to this ad spotted in Columbus, Ohio, dropping a few thousand dollars on a diamond will do the trick. [Sociological Images]

01/18/10

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By Margaret

#badvertising

Sugar, Spice, Everything Nice

Caribú bitter chocolate is billed as "The dark side of sweet" in this Peruvian ad, but seeing a little girl murder a chick and poison her little sister in another ad doesn't make us crave chocolate. [Copyranter]

01/15/10

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By Margaret

tinpantithesis 01/14/10

Just saw a Special K commercial that implied moms should be able to fit easily into those tiny chairs they put at the kids' table. And if not ... hey, you need to eat some Special K! So now moms have to be the same size as their six-year-old daughters?

#badvertising
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#adlibs

5 Odd Things About Kim Kardashian's Perfume Commercial

Kim Kardashian's 30-second fragrance spot is being called "her second funniest video yet." Because of her sex tape, get it? Hilarious. But the truth is, there are a few strange things about the commercial: More »

01/13/10

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By Dodai

#badvertising

Jaime Pressly Recommends Axe For Cleaning Dirty Balls

Jaime Pressly shows just how clean balls can get with the Axe Detailer (that's man for "shower pouf") in the Funny or Die video/Axe viral ad after the jump. The skit actually makes Schwetty Balls seem subtle and classy. [AdLand] More »

01/13/10

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By Margaret

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