Did you even have time to miss it?
At the end of May, online teen retailer Shop Jeen’s website was suddenly taken down; days later, founder Erin Yogasundram announced via Snapchat that the company had gone on temporary hiatus. Now, less than a month later, the shop is back, or will be, on Friday, June 17.
In yet another Snapchat statement, Yogasundram outlines the terms of the company’s return: “We’ve pivoted our business model to only feature print-on-demand products,” she said, possibly referring to the process of individually screen-printing items of clothing. “Companies have found this model is a great solution to all the challenges that an inventory-holding multi-vendor retailer faces. This means that we will always be able to meet the demand and always be able to fulfill orders in a timely manner.”
Yogasundram mentions a new platform and partner, but doesn’t give any information about who that partner might be.