Moving away from the t-shirts with those ubiquitous bunny ears, Playboy has teamed up with the brand Hysteric Clothing to release a line of retro clothes – in Japan.
While this alliance might seem puzzling, the new clothing line fits perfectly with Playboy's continued attempt to restore class to their brand. The clothes "feature vintage photographs of Playboy Bunnies and brand iconography," a press release from Playboy reads. "In a celebration of Playboy's upcoming 60th Anniversary, the line pays homage to the brand's heritage and Magazine roots," demonstrated through a party held last week in Tokyo attended by Playboy bunnies in vintage garb celebrating the launch of the clothing line. Playboy says that the clothes will be available in the U.S. in December, essentially allowing Japan to act as a soft launch for them to test the waters on these products.