America woke this morning buried in a pile of Minion husks. (They shed, right?)
Entertainment Weekly reports that Minions took the number-one spot at the box office this weekend, bagging $115.2 million in ticket sales. Apparently that’s the second-biggest animated opening weekend ever, after Toy Story 3. “It is the best opening yet for the hugely successful ‘Despicable Me’ franchise, following an ubiquitous marketing effort that blanketed billboards, McDonald’s meals and Amazon.com Inc,” the Wall Street Journal notes, with “ubiquitous” there being the understatement of the century.
We will never escape the Minions. Minions are all around us and they’re digging in for the long haul. Look behind you—I think it’s a Minion.
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Image via AP.