Let's Shop For Sweaters in the 1940s

Spring has sprung, and here at the HQ it's too mild for a coat and too cool for a blouse. Adorable short-sleeved sweaters are the answer.

I don't know what a simulated hand-knit zephyr is, but I know I want one. Which one do you want? Anybody willing to splurge $3.98 on their "finest fluffies"?

Image on the left via What I Found; image on the right via My Happy Sewing Place.

Color-spice with smart novelty styles:

Let's Shop For Sweaters in the 1940s

Let's Shop For Sweaters in the 1940s

Via Tuppence Ha'penny Vintage.

Let's Shop For Sweaters in the 1940s

The Sears scans above are from 1938 and 1939 — who can resist smart gay colors and a double collar with pearl-like studs? Certainly not the poodle.

Via My Happy Sewing Place.