In a sign that self-Twitter doxing might be becoming a trend, the woman behind the popular @CondeElevator account revealed herself to the public.
Following news that a Texan bond investor (who was never an actual Goldman Sachs employee) was behind the Goldman Sachs Elevator tweets, ex-GQ writer Lauren Bans has come forth and admitted she's the one behind @CondeElevator, according to The Cut:
In the summer of 2011, the Twitter account @CondeElevator had a brief and wonderful run. Only 36 tweets went out to over 75,000 followers, ostensibly reporting from inside the hallowed hollows of Condé Nast's elevator shaft. @CondeElevator gave readers a sense of the out-of-touch attitudes at some of the most glamorous of the glossies. There was reporting on the clothes (see-through skirts?), the diets ("I would need an occasion to eat that"), and the palpable silence that greets Anna Wintour's every entrance.
In an interview with GQ, Bans explains how the whole thing went down:
I was at a bar after work with coworkers, and we were joking about something someone had overheard in the elvs that day. I think it was a lady seeing another lady's cup of carrot sticks, and saying so enthusiastically, "That looks delicious!" I've never been so psyched on carrots, or any raw vegetables, so it struck me as funny. I brought it up that night over drinks—like, wouldn't it be funny if there was a Twitter account for this? And I think I started it that night after work.Also, I should add, everyone had overheard something hilarious on the elevators at some point.
Bans, now an aspiring television writer in Los Angeles, tells GQ she thought it would just be an "inside joke" and had no idea the account would take off like it did:
After about a week, the email account was nuts. I tried to avoid ones that were about specific people. I had a coworker friend I would run most of them by, too. The ones I found the funniest were the ones that highlighting the Very. Serious. Fashion environment of the place. I think because I am way outside of that—like I know that one leg goes in each pant hole, and that's as far as my fashion knowledge goes.
"I came home real drunk last night, read an article about the Goldman Sachs Elevator guy in the New York Times and then impulsively tweeted my 'coming out'..." she told GQ of the intense thought process she put into doxxing herself.
— Lauren Bans (@LaurenBans) February 25, 2014
So, what's her advice to all of us who want to be come famous by subverting our evil overlord corporate bosses? "Don't start a Twitter account! Write a book instead," said Bans.