'New Adult' Fiction Is Now an Official Literary Genre Because Marketers Want Us to Buy ThingsKatie J.M. Baker11/15/12 3:40pmFiled to: millennialsLiteratureNew adult fictionCora carmackBookstweet114EditPromoteShare to KinjaToggle Conversation toolsGo to permalink HarperCollins just signed Cora Carmack, the author of Losing It, a book about a 22-year-old who tries to lose her virginity during her senior year of college, to a three-book deal for a sum in the "high six figures." According to the New York Times, Carmack's book is in "an emerging area of the market that publishers think is under exploited: New Adult fiction."Under exploited?? Fuck! I'm In My 20s blogger Emma Koenig already published a book and is now working on a TV show. Lena Dunham recently landed a $3.7 million dollar book deal. Thought Catalog just announced an upcoming line of e-books that we can only surmise will be geared toward the "New Adult" set. We're all for 20somethings writing about 20somethings. But is a new genre name really all that necessary?