The new Disney Villains Beauty Line, hitting stores in September, features lip colors, eye shadows and nail polish inspired by evil ladies like Cruella De Vil, Maleficient and the Queen of Hearts. The Little Mermaid's Ursula the Sea Witch is also included, but you might might not recognize her: As you can see in the image on the left above, her waist has been whittled and her double chin's gone. Talk about a poor, unfortunate soul! (And the Queen of Hearts is looking mighty slimmed-down, as well.)
It's obvious they wanted to transform these nostalgic, children's characters into cool, hip, Sephora-friendly ladies whose style you admire, even if their MOs have been distasteful (especially you, Cruella). But was Ursula forced to go on a crash diet so she could model for beauty products? Because that's bullshit.