We've already dissected and evaluated the female characters' hair, makeup, and costume choices based on early Great Gatsby images (and that trailer) — now it's time for the men. Brooks Brothers was the "official clothier" for the film, which is costume-designed by Catherine Martin (who won an Oscar for her work on Moulin Rouge). Martin trawled the company's 1920s archives of clothing and advertising imagery (such as that seen at right) to produce more than 500 men's day and evening outfits for Baz Luhrmann's $125 million adaptation. Maybe the movie won't be any good — but at least it will look good. [WWD]
Unsurprisingly, Jonathan Adler and Simon Doonan's Shelter Island summer home is gorgeous and kinda kitschy in just the right proportions. [AD]
Jimmy Choo — which is no longer associated with former creative director and co-founder Tamara Mellon — is unveiling a collaboration with artist Rob Pruitt. That apparently resulted in the dégradé, lace-printed zebra heels seen here. [WWD]
- Some teenagers spend all year looking forward to the prom. Not Michael Kors. The designer skipped the event of the high school social calendar in favor of going to Studio 54:
"I went to Studio 54 the first time instead of going to my senior prom. Studio 54 had just opened. I wrapped a girlfriend of mine in hot pink gauze, a strapless pareo, a harem pant, flower behind the ear. I was wearing a piece of raw silk jersey wrapped into a diaper pant with a panama hat, a burlap jacket, and I took three luggage straps, wrapped them around my waist and my thigh (which was considerably smaller then) and we got to the door at Studio 54 and I'm sure they were like, 'These kids are fabulous!'"
- Beth Ditto says she came up with most of the product names — Near Beth Experience, Life and Beth, Beth Mask, and Beth or Glory — for her MAC cosmetics line herself. "Is that a job where you just name products? Because I would really love to have that job." [WWD]
- Gisele Bündchen's husband made a promotional appearance at an Ugg store in New York. Rather than ask him if his wife is, as rumored, pregnant, Fashionista asked if he liked the song "Call Me Maybe." He does. [Fashionista]
- Band of Outsiders plans to present its seasonal men's collection on one male model, whom the brand wants to sleep in a cardboard box in an art gallery for 60 hours as he changes into and out of the collection's various looks.
Scott Sternberg, the brand's witty creative director, has drawn up his own set of "rules" for the event. Like a living mannequin, the model over the three days will inhabit a small compartment built from cardboard boxes and wood planks in the front window of a yet-to-be-divulged gallery in the city's Marais district. He will [be] allowed to leave the box every two hours during waking hours to be photographed, change into a new look from the collection "and presumably to relieve himself every so often." The model will sleep in the compartment.
- What could possibly go wrong. [WWD]
- Both Fashionista and Women's Wear Daily have interviews with whoever is behind @Choupettesdiary, the Twitter handle purporting to be Karl Lagerfeld's cat. (It is not clear whether the Chanel designer is involved with the account, which appeared shortly after an interview Lagerfeld gave, in which he copped to cat-napping the kitty, went viral.) "He's always trying to pet me with his gloves on. Everybody is always trying to paw (pun intended) at me and I take great pride in my coat," says Choupette of her owner. "I prefer not to be touched." [Fashionista, WWD]
- Prada's quarterly profits rose by 111% over the year-ago period, to $160.6 million. [WWD]
- How, in the opinion of various fashion industry sources, do the Olsen twins do "it"? That is, how do they make $39,000 backpacks, be celebrities with a long back catalogue of tween-friendly movies (How The West Was Fun: Never Forget), and gain the respect of their industry peers, as evidenced by their new Council of Fashion Designers of America's Womenswear Designer of the Year award? They are careful about their branding — Olsenboye, Elizabeth & James, and The Row are all kept separate — and they don't leverage their celebrity too much in the PR for The Row, so it doesn't seem like one of those cheesy, cashing-in lines. "They took time to become part of the industry and didn't expect any special favors," says CFDA executive Steven Kolb. "They proved themselves with real hands-on talent and not just a famous name." [Fashionista]
- And now, a moment with Billy Reid, who just won the CFDA award for Menswear Designer of the Year. Reid won the CFDA's award for best emerging men's wear designer in 2001 for his old label, William Reid, which promptly collapsed in the economic turmoil following 9/11. Reid supported himself freelancing for Fruit of the Loom and TaylorMade golf apparel. With new investors, Reid launched a new business in Florence, Alabama, in 2004 and has expanded slowly ever since. "Financially, we are very efficient in Alabama," says Reid. "And it's so rewarding to be a part of this community and create jobs here." (Florence is also where Alabama Chanin, Natalie Chanin's label, is headquartered.) So, what about those clothes, Billy?
"It's through construction, fit, fabrics and details that we interpret the classics," related Reid. "If I'm making a peacoat, I want it to be the best damn peacoat I can make, with details and fabrics that will make it last forever. Every piece I make, I try to put that feeling in it."