Famously androgynous male model Andrej Pejic has gotten himself in trouble on the Twitter. First, he Tweeted, "Take me to Westchester." When a follower — the stylist/accessory designer Rembrandt Duran — responded, "But you went without me," Pejic wrote back, "Found a real white nigga." Several of Pejic's 27,000 followers were upset by his use of the word. [ONTD]
Pejic's exchange was in reference to a viral video starring the comedian Yannis Pappis playing one of his best-known characters, Maurica Rodriguez, the Puerto Rican transsexual woman from the Lower East Side. Maurica is always looking to find a "real white nigga" to be her man — especially if he's from Westchester. (An entire section of her Web site is devoted to "nice houses in Westchesta for you to take me to.") That particular video has been viewed nearly 2.5 million times. Still — it's not the kind of thing you'd be advised to publicly quote offensive passages from out of context. Twitter is not your private little safe space for in-jokes! Pejic has not yet mentioned or apologized for the incident in subsequent Tweets. [ Maurica Rodriguez]
Zooey Deschanel is on the cover of Marie Claire. [ NYDN]
SA new British magazine called Slink, published bimonthly, features only plus-size models. And rather than use catwalk photos of straight-size models, it has fashion illustrators re-draw selected looks on larger bodies. Warning: Liz Jones is at the other end of this link. [ Daily Mail]
- YouTube is launching — and paying some $10 million for — a new "channel" devoted to fashion and style and run entirely by Hearst. It'll be called Hello Style and it starts on April 15. Hearst took the $10 mil and tasked Cosmopolitan and Marie Claire with making video versions of print features like "Sexy vs. Skanky" and "Big Girl in a Skinny World." Interesting. [AdWeek]
- British Elle magazine has confirmed that David Beckham will be its first solo male cover star in 26 years. The magazine calls Beckham "a national hero." [Elle UK]
- Rockport, looking to up its fashion quotient, has hired Erin Wasson for its ads. [WWD]
- Racked takes a brief look at the history of several prominent makeup brands:
Born Maximilian Faktorowitz, the man who became Max Factor played his greatest makeup trick on himself. Although he was the official makeup artist to the royal court in Russia, he was Jewish and under constant surveillance. He wanted to escape the country with his wife and kids but knew that it would be a challenge. Thanks to a brilliant makeup job, Max managed to convince the royal doctor that his yellowing skin was the result of jaundice. He was allowed to go to a resort town to recuperate, and from there he fled the country and took a boat to America.
- Olivia Palermo filed a trademark application to trademark her name as a brand for the following: "pet clothing; dog collars; dog leashes; animal carriers (bags); toiletry cases sold empty; purses; wallets; handbags; luggage; luggage tags; flight bags; wheeled bags; traveling bags; overnight bags; shoe bags for travel; jewelry organizers and rolls for travel." [Fashionista]
- Uniqlo, which has been talking publicly about its aggressive U.S. expansion plans, has confirmed that it signed a lease for a 29,000 square foot space in downtown San Francisco. That will be the Japanese fast-fashion chain's fourth U.S. store. [WWD]
- And now, a moment with Raf Simons. Yesterday, Simons — who until two months ago worked at Jil Sander — was confirmed as the new creative director of Christian Dior. Now everyone wants to know who he is and what his appointment means. On shows:
"For me putting together a show is also a very communicative thing. You know, it's an action and a reaction and I think that I don't know how all the designers feel about it, but I feel that I could not exist if there wouldn't be an audience because I feel that that interaction is what leads me to new ideas and so in that sense it's ultimately essential."
And he reads the critics:
"I just want to make the picture as clear as possible: to have it understood or afterwards interpreted in whatever way, but I also let go afterwards. The moment that I feel like my part of the performance aspect is done then, in this case a fashion show, I'm quite interested to see the way it's interpreted."