Meet Ms. Brown, the Talking M&M and Feminist Candy Icon


If you've spent hours fretting that there aren't enough feminist candy spokespeople, here's some good news for you: M&M's will unveil a new lady character in an exciting Super Bowl commercial. Her name is Ms. Brown, and she represents, you guessed it, the brown M&M! She will join the five other talking M&M mascots—red, orange, yellow, green, and blue—in promoting the addictive chocolate pellets and also making you feel slightly weird about eating a candy that can talk.

Ms. Brown is the second lady M&M. (Ms. Green was the trail blazer.) She has an impressive-sounding personality, and her silhouette reveals she wears glasses—so you know she's smart. The New York Times describes her as, "an intelligent woman with a sharp wit who finally decided to reveal herself after working for decades behind the scenes as 'chief chocolate officer.'" Ooh, a career woman. And how fitting since she sounds exactly like the brown M&M—a total workhorse among the M&M's but never a color anyone notices...until now.

We'll have to wait until February 5th to see her face, but for now you can see her business card on Facebook and follow her on Twitter. Here's her first, and only, tweet:

"Well behaved women seldom make history" -Laurel Thatcher Ulrich "Making history is easy when you're the original milk chocolate" -Ms. Brown

Looks like we finally have ourselves a female icon we can be proud of and snack on!?

M&M's to Unveil New Speaking Role at Super Bowl [New York Times]