Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

For its art issue, W approached Steven Meisel to shoot nine advertisements for fake products and sprinkle them in with the real ads. The results are arresting, funny, and occasionally subversive. Behold: Linda Evangelista shilling shampoo, Joan Rivers in fur, and Toddlers & Tiara's Eden Wood fronting for a children's clothing line.

Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

Among the several ads for too-good-to-be-true fragrances is this one for fictitious La Femme perfume, starring Drag Race star Carmen Carrera.

Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

W wanted to include "a beauty ad featuring women aging gracefully," so it got stylists (clockwise from top left) Anna Dello Russo, Marie-Amelie Sauvé, Brana Wolf, Carlyne Cerf de Dudzeele, Polly Mellen, and Lori Goldstein to sit for Meisel. But if the point was to show grown-up women's real skin, it's kind of silly they covered up all their skin, no?

On the right, of course, are none other than QVC partners-in-crime Joan Rivers and Dennis Basso.

Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

Petra Ecclestone, the billionaire heiress who lives in Candy Spelling's house, looks kind of great in this neon-blue ad for her signature perfume. But my favorite has to be Guinevere Van Seenus, Coco Rocha, and Cyclops-Karen Elson in this ad for "Vainglorious." I feel like all celebrity perfumes should probably be called "Vainglorious."

Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

AAAAH! DEMON CHILD! AAAAH!

Hilarious Fake Fashion Ads Star Eden Wood And Linda Evangelista

W would like you to know that it's makeup.

Steven Meisel's Fabulous Fakes [W]