We spend a lot of time ranting about bad advertising, but sometimes it is nice to give credit where credit is due. So thank you, Nike, for illustrating how to properly market your product to women.
There are a couple things that can make a campaign good rather than just acceptable. While most of the truly hilarious ads seem to be directed at men (we love you, Old Spice Dude, but we're also not your target audience), there are some notable exceptions. Like the recent tampon ad by Kotex. We covered it earlier this month, but for those of you who haven't seen it, here it is again: