The stars are apparently so exhausted from awards season that only a few could be bothered to drag themselves to the launch of Grammy-winner Beyonce's fragrance, "Heat." Even though it was called "Catch the Fever at 15 Union Square West."

Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

The woman of the hour! Kind of looks like she's about to break into "America" at a 1988 prom - but I'm not saying that like it's a bad thing.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Michelle Williams is rocking a mid-career Grace Jones look, always kind of good, and kind of problematic.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

An unusually sober look from style icon Mr. Mickey Boardman.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Solange, by the way, was DJ. How do "professional" DJs feel about celebrity ones? I often wonder. Okay, sometimes wonder.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Natalie Semerari's like, "yeah I'm in an ostrich costume. Wanna make something of it?"


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Is there anything more ignominious than being "guests" at an event? Like, you weren't even important enough for the photographer to find out your names? Do they not have eyes? And drinks? Do they not bleed?


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Perhaps even worse? Being someone's "date." Here, Steve Kasuba is ID'd, but not his friend. It's even worse when the "guest" turns out to be a "wife" or "child."


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

What are the odds that Kathie Lee has just said something about either a) Beyonce's breasts or b) Beyonce's ass? I'd say really, really good.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Here it is: "Beyonce Heat" is apparently a cheap pomegranate-flavored liqueur sold to tourists in Budapest.


Celebs Fail To "Catch Fever" At Beyonce's Fragrance Launch

Usher's like, "look! It looks like a pomegranate-flavored liqueur! Doesn't it?"


[Images via Getty]