Did you happen to catch If I Were King on MTV the other night? If you didn't, you missed out. If I Were King a documentary about P. Diddy designing his fall collection for Sean John to show at Fashion Week, and it's sort of amazing how dramatic it is — although "operatic" is more like it. P. Diddy takes himself extremely seriously, though it's hard for anyone else to do the same, since he uses the word "fabrication" when talking about the fabrics that he wants to use. Above, a clip of the best shit he said.

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