Hello Kitty "Vibrator" Makes A Comeback; But Will It Make You Come?

About 10 years ago, a licensee created a Hello Kitty shoulder massager that eventually made its way into sex toy shops — as most "massagers" do — like Babeland, where it became a bestseller. A few years later, the item was discontinued, but yesterday, the New York Times reported that Sanrio has reintroduced the product as a "health-care product," although there are plans to sell it in the U.S. again because, as VP of marketing for Sanrio's American division says: "shoulder massagers are not a popular category with Americans."

I was given the Hello Kitty "massager" as a gift when it was still sold in the U.S., and lemme just put it this way: It's not the kind of gift that keeps on giving. In fact, as a vibrator, it sucked. [Agreed. -Ed.]

Yeah, it's cute, and definitely a collector's item for Hello Kitty enthusiasts (are you listening, Mariah?), but those counting on using the kitty on their pussies will be sorely disappointed. And I do mean sore. Those hard plastic ears? If you're not careful, they'll bruise you all up down there. Also, the actual vibration is crappy. I'd have more success with the vibrate feature on my cell phone.


Is Hello Kitty Turning Feral?
[NY Times]