Okay boys and girls, what do we do when we hear the
word phrase of the day? We scream REAL loud!
Until now, regulators have voiced few objections to the use of cosmetic fakery in advertisements, and the techniques used by L'Oréal are standard in the industry.
'Every actress in Hollywood has got eyelash extensions,' one source in the ad industry said. 'The thought that any model would appear on TV without cosmetic enhancement is rubbish.'
Adverstising Watchdog In A Flutter Over L'Oreal's Fake Eyelashes [Times of London]
Related: Losing Faith [WWD, 2nd item]