Like handwriting, an endorsed fragrance can either be a window into the inner life of a celebrity... or a sign the celebrity lacks any inner life whatsoever! News of trouble in the celebriscent industry inspired us to ask the question: What the fuck do these things smell like anyway? Since our own olfactory sense is sort of obscured by our own heavy natural aroma (topnotes of Parliament Lights with undertones of Red Bull and kitty litter!) we consulted friend, writer and Olfactorista Loren Hunt for reviews of the four most prominent celebrity-endorsed fragrances. As you'll see, sometimes the a scent can reveal undertones of a celebrity's personality! In the case of Hilary Duff, for instance, what John Cusack said about her being a "revelation" might be sorta right on! Not so much a revelation: Paris's "Heiress."
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